privacy policy
At everystate, your privacy matters. We’re committed to keeping your personal information safe and handling it responsibly. This Privacy Policy explains how we collect, use, and protect your data when you visit www.everystate.co (the "Site"), use our services, or interact with us.
We are a UK-based business, and this policy complies with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR). We keep things simple - no unnecessary jargon, just clear information on what we collect, why we collect it, and how you can control your data.
1. Who We Are
EVERYSTATE LTD is a company registered in the United Kingdom at:
Registered Address: DRG, 1010 Eskdale Road, Winnersh Triangle, Wokingham, United Kingdom, RG41 5TS
Email: hello@everystate.co
We act as the Data Controller for personal data collected via our Site and services.
2. The Information We Collect
We only collect what’s necessary to provide you with the best experience. This includes:
Your details – Name, email, phone number, and postal address.
Order & payment info – Purchases, billing/shipping details (we never store full payment details—our payment provider handles this securely).
How you use our site – Pages visited, IP address, device type, and interactions.
Customer support interactions – Any details you share when reaching out.
Cookies & tracking data – More on this below.
If you choose not to provide certain data (e.g., when making a purchase), some services may not be available.
3. Why We Use Your Data
We use your data to:
Process your orders – Handling payments, shipping, customer support and providing updates on your order’s progress
Improve our website – Understanding how visitors interact with our site.
Send relevant updates & offers – Only if you have opted in to marketing.
Stay legally compliant – For fraud prevention, tax purposes, and security regulations.
We will never sell your data.
4. Legal Basis for Processing (UK GDPR)
Under UK GDPR, we must have a lawful reason to process your data. These include:
Your consent – When you opt into marketing or accept cookies.
Contractual necessity – To fulfil orders and provide customer service.
Legal obligations – Compliance with tax, fraud, and security regulations.
Legitimate interests – To improve our website and prevent fraud, as long as this doesn’t override your rights.
5. How We Share Your Data (And Who We Don’t Share It With)
We work with trusted third-party service providers who help us run our business. These include:
Payment processors – Securely handling transactions (e.g., Stripe, PayPal).
Delivery & logistics partners – Ensuring your order reaches you.
Marketing & analytics providers – Helping us understand trends and personalise your experience.
Police & local government – Responding to any relevant requests from law enforcement agencies.
Contractors & subcontractors – People or entities with whom we’ve entered into a service agreement with to to fulfil specific business needs.
Advertising partners – More details below.
We never sell your data. Any sharing is strictly for providing services or meeting legal requirements.
6. Cookies & Tracking
Like most websites, we use cookies and tracking technologies to:
Ensure our website functions properly.
Improve your browsing experience.
Analyse visitor activity to enhance our services.
Show relevant ads if you have opted in.
You can manage or disable cookies via your browser settings. See our Cookie Policy for more details.
7. Online Advertising & Third-Party Tools
To improve our marketing, we work with trusted third-party providers, such as:
Google Analytics – Tracks website performance.
Meta (Facebook & Instagram) Ads – Helps personalise ads.
Shopify (if applicable) – Ensures checkout and site performance.
These providers may use cookies, pixels, and tracking technologies to show relevant ads based on your browsing behaviour.
Want to opt out of personalised ads?
Use Your Online Choices (UK) to adjust ad settings.
Visit the Network Advertising Initiative for a global opt-out.
8. Where Your Data is Stored & Transferred
As a UK-based business, your data is stored in secure UK or international data centres.
If we transfer your data outside the UK, we ensure it is protected using legally approved safeguards, such as:
UK GDPR Standard Contractual Clauses (SCCs) for secure international transfers.
Other recognised legal mechanisms ensuring adequate protection.
9. Your Rights Under UK GDPR
You have the right to:
Access – Request a copy of the data we hold about you.
Correction – Ask us to update inaccurate details.
Deletion – Request data removal (where legally possible).
Restriction – Limit how we process your data.
Portability – Get your data in a structured format.
Objection – Opt out of direct marketing.
Withdraw consent – Change cookie settings or unsubscribe at any time.
To exercise your rights, email us at hello@everystate.co
10. Keeping Your Data Secure
We use industry-standard security measures to protect your data, including:
Encrypted transactions and secure payment processing.
Access controls to prevent unauthorised access.
Regular security audits to monitor threats.
If you suspect any security issues, contact us immediately.
11. Changes to This Policy
We may update this policy from time to time. If there are significant changes, we’ll notify you directly. Otherwise, check this page for updates.
12. Contact Us
Got questions? Need to make a request? Get in touch.
💌 Email: hello@everystate.co
🏢 Address: Tintagel House, 92 Albert Embankment, London SE1 7T